ISG's 'Buy Local'
launch. But why?
Folksy film lacks benefits in
saving time, money, space
Independent Suppliers Group (ISG) has launched a "Buy Local' promo video of admirable quality, but lacks user benefits in the 'new normal' business supply market. Where is the 'one source' broadline business supply range inc. Hypac? A user-friendly webstore? The promise of same-day delivery to the growing community of hybrid/WFH customers to match Amazon? We analyse...Tomorrow
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