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  • OPocalypse now LARGEOPocalypse Now!
    Who will survive?

    Bigboxes bleed. Dealers die.
    W/salers holed. Mkt implodes!


    Proficiency Post     has chronicled the demise of the OP market since 2010. The relentless rise of Amazon to grab 30% of the market; and the failure of bigbox, trad wholesalers and dealers to respond by expanding into the huge broadline business supply market. Meanwhile, we've championed the deeds of progressive players who we believe will survive...Updated
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  • Proficiency Post team 23Best mkt analysis:
    First & Foremost 

    That's why top leaders
    prefer Proficiency Post 

    Proficiency Post, is enjoying its 20th year, providing a ons source, breaking news analysis of the $500Bn+ broadline business supply market... first. PP promotes best practice stories that drive personalised productivity services for pro' user choosers. PP analyses the whole market, not just the declining OP segment (<20% total) covered by rivals. Please subscribe to PP and get the whole story, not just recycled press releases. Tomorrow's News Today!

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  • Screen Shot 2023 10 20 at 6.46.52 PM'Different' is done.
    Better is Better!

    Mushy marketing messages
    miss the key user choosers

    There has been a rapid rise in meaningless marketing messages in recent years e.g. different, quality, solutions, bigger, personal, local etc. Where are the specific benefits? Where are the savings in time, money and space, that drive users' productivity? We review the business supply markets' best and worst messages and make recommendations....Updated

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  • Screen Shot 2020 05 17 at 7.51.20 PMIs 'Workplace'
    the Wrongplace?

    Office is where you are
    not 19thC workhouse?

    The broadening. growing Business Supply Market is referred to by many as the 'workplace' to replace the 'office'. Is this a backward step? We think so. Workplace conjures images of Victorian Workhouses. Surely, the 'office' is a better term to describe the new mobile, flexible, anywhere, collaborative environment. Here's why...

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Screen Shot 2023 11 17 at 4.39.28 PMAmazon drives into
auto-retail market

Hyundai combo enables
personalised entry point 

'Death by Amazon fears in the auto retail sector are called overstated' by investment analysts. It looks very much like the Hyundai partnership resembles similar broadline moves where its 'one-click' personalised buying experience enhances users' entry point, for dealers that participate. Over 4M resellers,  selling $700Bn of goods on Amazon can testify this development....

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