Banner rebrand:
Evo Group confirmed recently its direct businesses Supplies Team and Banner Business Services will be known as Banner. Welcome news, but a pity it couldn't maintain its trusted image.
Staples stand-
Seeking Alpha analyst Doyle Publishing writes 'Staples: Why Would You Buy This?' on the basis that the merger does not happen. We discuss its findings.
7 Marketing
Marketing Week's Mark Ritson op-ed is always thought provoking. Here he advises marketers on 7 essentials to succeed. Marketing orientation first, selling second...
The masters
Analysis of Q2'15 financial results start this week and grow in intensity thru' early August. What do we expect and who'll be the usual suspects of hype and deception? Later today
Cybersecurity
As we continue toward complete connectivity with all devices and networks linked to the web, it's evident that much established technology can no longer keep up. Cybersecurity risks are rising...
Willpower your
OP dealers are challenged by new agile, technology powered market entrants e.g. Amazon, Uber. Time to draw on your entrepreneurial spirit and counter attack with your secret weapon....
Sitting is
Sure, standing at your desk all day can be a bit of a pain, but spending the 9-to-5 leaning back or hunched over is terrible for you.
Get fit in
In a country plagued by obesity, reduction efforts should be applauded. And so, a growing number of companies are installing "active" workstations
'Made in USA'
Ad watchdog’s report found many claims that were false and deceptive. Walmart blames suppliers.
Owners live
In an age of big data and real-time marketing it’s important for brand managers to remember that the best insights usually come from one person – the brand’s founder.
"Tomorrow's News Today,
not yesterday's news tomorrow."
