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Lucy WFH 20 lrB2B or B2C that
is the question?

Hybrid WFH drives B2U
direct marketing & delivery


Amazon's
meteoric growth in business supplies since 2006 accelerated by 40%, during Covid 2020, to reach $58Bn worldwide. Its invasion of the corporate supply market by delivering direct to WFH users has probably been the most disruptive market move this century. Is B2B marketing dead? Yes dealers, so pivot now to B2U (aka B2C) marketing and same day delivery. 

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disconnected dealers lucyResilient resellers
v dis-conn-ected
dealers in denial

The business supply future
BeyondCovid+OPocalypse


Covid unmasked some resilient resellers who parried the pandemic and pivoted quickly to essential supply in WFH hygiene & tech. It also highlighted the weakness of trad dealers that were stuck with narrow OP ranges; obsolete B2B marketing methods; B2U ignorance; and slow service models. We discuss the best and worst practices. Updated again today

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hilleard unbalancedNPD: Nonsense
Propagated Drivel  

OPI ridiculously headlines
"Resilient US OP market"?


"In 2020, the US office supplies industry generated $12.6Bn in sales, down 0.3% v 2019" according to The NPD Group. Leading US print/papermakers, furniture & OP makers/wholesalers & dealers mostly reported 20-30% declines with only Amazon a star exception. How could OPI allow this unbalanced nonsense to go unchallenged?

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Screen Shot 2021 02 26 at 1.27.51 PM3M moves direct
v dodgy dealers

Partners w/SalesForce to
manage WFH reps w/CRM


Covid uncovered so much unethical counterfeiters and private label resellers of 3M's PPE, masks & respirators that it has invoked a counter attacking strategy. CEO Mike Roman is now working with Salesforce to launch 'PPE for the People' campaign to enable 3M sales teams to sell direct to consumers

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Screen Shot 2021 02 23 at 1.14.00 PMScott's Cleaning
trends in 2021

Infection protection &
sustainability drivers


UK cleaning solutions maker and distributor, Robert Scott, has identified three major trends emerging for 2021, based on its latest customer research. Sales chief Alastair Scott explains how attention to regular hygiene enhancement practices work

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Screen Shot 2021 02 19 at 7.02.37 PMAMZNs amazing
advance in India

Forges ahead of Flipkart
(Walmart) w/Prime service


Walmart
first entered the huge Indian market back in 2008 then reinforced itself by buying Flipkart in 2018. Amazon entered India in 2013. Now Amazon is moving ahead with superior logistics and reseller support systems, reports Seeking Alpha.

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Screen Shot 2021 02 15 at 2.17.29 PMHow to keep close 
culture... remotely

"Retain best office culture,
free inefficient processes,
unnecessary bureaucracy”


As COVID spread globally, companies scrambled to re-create familiar routines for employees working remotely. Daily meetings became video coffee calls. The initial stay-at-home orders inspired a variety of quick fixes to help teams stay connected and productive. Now, nearly a year later, "it’s time to swap temporary measures for lasting remote work solutions" writes Fast Company's Aytekin Tank.

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Screen Shot 2021 02 15 at 2.51.38 PMCreating teamwork
in hybrid workforce

Keeping people connected,
empowered w/good vibes


60% of Mercury Mosaics staff works on-site; the other 40% remote. Founder Mercedes Austin says 2020 forced her to ask, “How do I keep people feeling connected, empowered, and ensure access to our good vibes? This is how I encourage teamwork in our hybrid workforce"

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Screen Shot 2021 02 09 at 10.44.29 AMAmazon: Bezos to

step up, not down

"Meet the new boss,
same as the old boss" 


"Amazon CEO Jeff Bezos will be turning the reins over to AWS chief Andy Jassy" ran most news headlines last week. Nonsense! Bezos will pass his operational role to Jassy and focus as exec chairman on even greater innovations that have grossed $750Bn (GMV) sales, 3X growth in the last 5 years

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Screen Shot 2018 09 12 at 4.07.35 PMDepot distracts
w/non-profit drive

ElevateTogether a do-good
diversion from biz failure?


The ODP Corporation aka Office Depot/OfficeMax has launched 'Elevate Together' a new non-profit initiative to accelerate the prosperity of Black and Hispanic-owned small businesses. CEO Gerry Smith has become a master of distraction from his 'non-profit' mainstream business

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