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Lucy WFH 20 lrHybrid WFH world
heightens women's
purchasing power

Worklife confluence trends
stress home style designs


As business optimism grows looking #BeyondCovid, attention turns to how suppliers will adapt to the new hybrid WFH/central office world. Yes, marketing and delivery will need to pivot towards consumers (B2U) and 'cost-to-serve' will increase, but will resellers shift focus towards the ever increasing power of women decision makers? We explore...

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bezos jeff amzn driverAmazon Biz sales 
grossly devalued

Classification excls Direct-
to-User supply since 2006


Amazon Business
 last month released annual sales numbers trending at $25Bn worldwide. Based on PPSources we believe these figures hugely underestimate total business supplies GMV inc Micro/SMB's, since it started back in 2006. Now Bank of America is jumping on the baloney bandwagon.... 

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Screen Shot 2021 04 09 at 2.11.33 PMThe Big City office
space req shrinks

Hybrid working trend hits
demand & vacancies soar


As major city office vacancies climb to their highest levels in decades with corporations embracing WFH, the real estate industry faces a potentially grave threat. The consequential downward pressure on business supply demand is serious as dealers compete with Amazon for the higher 'cost to serve' fragmented WFH/B2U marketst

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Screen Shot 2021 04 02 at 6.15.22 PMA stern message
contained in bottle

Globalization down risk for
goods high; services low?


The stuck EverGreen container ship on the Suez Canal was a metaphor. "Long-distance supply chains hide costly risks — and those risks may help usher in a new stage of global commerce involving borderless services" writes NYTimes Marc Levinson. We analyse...

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Screen Shot 2021 04 01 at 1.21.38 PMThe  G r e e n
Infrastructure
G e n e r a t i o n

Will Pres Biden's Boost
supercharge economy?


After the US presidential election top NYTimes columnist Tom Friedman wrote the key to future US success was for President Biden to deliver real stimulus that enables all Americans to realize their full potential. Moreover, to make sure that the $1.9Tn relief package; and his coming $3Tn green/infrastructure proposal actually deliver as promised.

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Screen Shot 2021 03 31 at 3.07.34 PMCorporate office
comeback or no?

Mixed feelings in London.
Vested views skew reality


On Tuesday, we studied attitudes of NYC office bosses & employees on the "return to central offices" dilemma. Now we look at the similar quandary in London, where optimism is greater, but is it real given the WFH productivity boost; the dawning of the 'decentralized age'; and the cataclysmic challenge facing commuters?

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Screen Shot 2021 03 30 at 1.05.47 PMZoooooming
back the future?

New collaborations see
hot desks, small rooms


As corporations plan to bring workers back to the office, interior design experts Perkins+Will expect expanded gathering spaces and fewer personal workstations. The #BeyondCovid scenarios look uncannily like collaborative workspaces from progressives in the 90's

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Screen Shot 2021 03 30 at 11.27.56 AMNew York's new
reality  e s t a t e?

'Decentralised Age' dawns:
Hybrid worklife confluence


Remote work is here to stay. Manhattan may never be the same. NYC, long buoyed by a fantastic flow of commuters into towering office buildings, faces a cataclysmic challenge, even when Covid concludes. A new mobile 'office is where you are', 'decentralized age' has dawned. This case study by NYTimes' Matthew Haag is convincing....

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Screen Shot 2021 03 29 at 2.07.54 PMAmazon's private
label p a r a d o x

Criticism fair given history
of 19thCy retail practices?


Amazon's
aggressive acceleration to #1 customer choice for everything, has 
radically changed how retailing works. It attracts much scrutiny and criticism. "Some of this is justified but one strand seems unfair because it attacks Amazon for something that's been around for 150 years - the private label business" writes Seeking Alpha's Ben Evans.

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Screen Shot 2021 03 29 at 11.06.47 AMRamping Return
on Investment!

Henkel CMO "Sexiest
tool open to marketers"


While it is important to resist an obsession with short-term thinking, return on investment (ROI) remains a powerful metric for marketers when used correctly, says mighty hygiene & OP maker Henkel's marketing boss Nikki Vadera. More top marketers add their weight to the power of ROI. We discuss....

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