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  • MEGATRENDS 2021sq2020s Business
    Supply Market
    MEGATRENDS

    ......less Means More
    P r o d u c t i v i t y 


    Apple, Microsoft, Amazon, Zoom, Shopify, Uber & Salesforce have M-powered a new entrepreneurial revolution with affordable personal tech & immediate delivery services. Covid accelerated the advance of 2025 trends: #Paperless #Officeless #Touchless #Spotless #Bigless #Wasteless & #Carbonless. WFH told us to connect with users by providing personalised productivity services + integrated same-day delivery. We guide on how dealers can take charge of their destiny? New Report inc. 2020 Market Review published today

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  • Predictions 2021Power Productivity

    or #OPocalypse? 

    Who will seize the single
    source biz supply market?


    What will happen in 2021 with Amazon, Apple, Facebook, Staples, Essendant, Shopify, SPR, Alibaba, Depot, WBMason, HP, U-Line, Imperial, EVO-VOW, Westcoast, Bunzl, Brady, independent dealers, dealer groups, wholesalers, furnituremakers, paper-printermakers, MPS, OP makers; foodservice; hygiene suppliers; packaging; AI, robotics,Tech/cybersecurity; Hybrid-WFH; B2U v B2B marketing trends. PP's 21 predictions updated

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  • customer intimacy heart mobileTop Resellers Review

    Progressives rally
    to WFH/PPE call

    Bigboxes, Leaders, Rising
    Stars, laggards & Top Tips


    The bigbox share of the market tumbled again in 2020. Disintegrating Depot & stalled Staples lost another $2Bn sales as Amazon's  growth rocketed. Progressive indie resellers, MSP's got hammered on OP/MPS & furniture, but their agility enabled to pivot to Hygiene-PPE and service their local WFH market. Updated

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  • Top Performers 2020Best Performers
    Review of 2020

    Leaders, brands, web,
    products, productivity,
    services, ads, greenest.
    'Essentials' winners all


    The #OPocalypse aka perfect storm that impacted the office supply market in 2019, got worse in 2020, with the devastating effect of the Covid catastrophe. Even progressive broadline business suppliers suffered, but escaped with a rapid pivot to PPE-Hygiene-WFH 'essentials' e.g. Amazon, P&G, Lenovo. Proficiency Index reviewsbest performers in each category. Complete

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  • Frost on Boston snowF r o s t  B i t e s
    Favourites 2020

    Review of Best & Worst
    critical events & stories


    This has been a crazy, tragic year for the business supply market. Every cloud has a silver lining. We believe major 2020's trends have accelerated towards a better World: inc. #Paperless #Officeless #Touchless #Spotless #Bigless #Wasteless #Carbonless etc. 

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Screen Shot 2018 11 06 at 4.03.00 PMBrandmakers' TV
ad campaigns

Productivity, wellness &
refreshment the clear focus


Brandmakers in the business supply space are raising their game to reach Lucy, typically the main decision maker at home and in the office. We review the TV ad campaigns of Varidesk, Fellowes, Keurig & Best Buy. Updated 

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lucy buying mobile rlBrand image: 
Why so crucial?

Benefits of Fashionable,
Authentic, Memorable &
Ethical marketing strategy


Progressive resellers are getting the importance of brand design. More and more are moving away from a ‘cut-and-paste’ images, overloaded with cheap ‘kitchen-sink’ impressions of paperclips. Here’s the FAME Index team’s review of the Best of 2018 brand marketing that appeals to the majority user chooser, Lucy.... Updated

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lucy business bike RLBrand image
What's a name?

Benefits of Fashionable,
Authentic, Memorable, and
Ethical marketing strategy


Progressive dealers are getting the importance of brand design. More and more are moving away from a ‘cut-and-paste’ images, overloaded with cheap ‘kitchen-sink’ impressions of paperclips and stationery. Here’s the FAME Index team’s review of the Best of 2017 brand marketing...Updated

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Reseller logos Feb 2016Brand image 
What's a name?

Benefits of Fashionable,
Attractive, Memorable,
Evocative logo designs


Progressive dealers are getting the importance of brand image. More and more are moving away from a ‘cut-and-paste’ look, overloaded with cheap ‘kitchen-sink’ impressions of paperclips and stationery. Here’s the FAME Index team’s review of the Best for 2015/16 to date... tomorrow, sorry

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