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  • Screen Shot 2019 05 21 at 2.25.45 PMEtailers escape
    from reality...

    Casual customer dating
    does not sustain growth

     
    Five years ago, we reported that the rapid OP etailer expansion was peaking, as a result of Amazon's aggression and the incidence of high customer churn from its disloyal 'casual dating' model. Progressive resellers exercising a deep customer intimacy model have achieved sustained success as etailers escape the market...

    Read More
  • Screen Shot 2019 05 21 at 10.44.17 AMStanley's Smart
    factory project

    New Craftsman tools plant
    opening in Summer 2020


    Stanley Black & Decker
    , the $14Bn tools, storage & OP maker plans to open a new Craftsman manufacturing plant in North Texas. This follows the launch of its Manufacturing 4.0 Centre of Excellence centre in Connecticut last month

    Read More
  • Screen Shot 2019 05 21 at 9.51.36 AMExertis Plugs
    bold progress

    International expansion
    drive v top broadliners


    UK Based tech reseller Exertis held its annual 'Plug In' partner event last week, in the illustrious surrounds of Silverstone race track. New group MD Tim Griffin outlined his differentiation plans v international powerhouses Ingram & TechData....

     

    Read More
  • menear craig.HDHome Depot's
    growth sliding

    PRO wholesaler model
    outpaces slow DIY sales


    Home Depot
    the $108Bn+ home & business improvement supplier again reported slower growth in direct sales. In contrast its $3Bn PRO (ex Supply Works) wholesale division is gaining strength with business service providers....

    Read More
  • HP death of the printerPrinters plunge
    in Europe Q1'19 

    Context research confirms
    brand leaders sales trends


    Sales of printer hardware through distributors in West Europe (WE) were sharply down by 4.2% in Q1 2019, according to the latest distribution data published by CONTEXT.

    Read More
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Breakthrough13-AM-session

M-powered
personal
productivity

Unified commitment to provide
services to lower customer costs

 

24 Mar’13 (Complete)
The top class presenters at the 9th BREAKTHROUGH marketing conference delivered excellent guidance on Unified Communications, M-Commerce and managed services. A new 'direction to perfection' in driving a 'personal productivity services' future. 




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Breakthrough13-poster-image-v2BREAKTHROUGH’13
Marketing Conference

Marketing 6 Pack

for Post-OP era

Thursday 21 March 2013

at Kempton Park, near London

 

20 Mar'13

Just 1 day and counting down the hours to the 9th Annual BREAKTHROUGH Marketing Conference to be held on Thursday 21 March 2013 at the Kempton Park Conference Centre. Full programme and profiles completed here:....Book now!




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disconnected-dealer2

Disconnected dealers alert!

Put mobile first!

“Sally won’t buy via mobile”
Yes, but Lucy will and wants to.
Women in business love Amazon.

 

11 Nov’12

Confusion over buyer and user definitions is rife. Dealers only reach the diminished buyer Sally Saver. Lucy, the most valuable user-chooser is unknown to dealers and wants to ‘browse n’ buy’ via mobile. M-commerce expert James Pimentel-Pinto will speak at BREAKTHROUGH conference on how you can get started…




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hotelsBREAKTHROUGH'13
Marketing Conference

Nearby Hotels

 

20 Oct'13

Here is a selection of local hotels within easy distance of Kempton Park, Sunbury on Thames, the venue of the BREAKTHROUGH Marketing Conference.on Wednesday 28th November 2013.

 

Conference arrivals and coffee from 0830; conference starts at 09:00 through to 16:00 including buffet lunch between 1230 and 1330.




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breakthrough12-speakersBREAKTHROUGH’12 Report

Customers ‘expect response, relief, (cost) reduction’

61% users buy business supplies;
68% don’t know you! Act now!

 

13 Dec’11 (Complete)

BREAKTHROUGH’s trailblazing cast of speakers took delegates on a journey from austerity to prosperity by advocating personalised productivity services agenda. The leadership lessons were electric! Full report and pictures here...




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Breakthrough12-brilliantBREAKTHROUGH’12 Conference

7 Dec'11, Ricoh Arena, Coventry

Innovative leaders

on show at Ricoh

Gear everything for OPS success

 

5 Dec'11 (Updated)

Just 2 days to go before the brilliant BREAKTHROUGH Marketing Conference which precedes the spectacular Spicers ‘Everything for the Office’ show at the Ricoh. We feature the most successful, the fastest growing independents in the Office Productivity Services (OPS) industry. Reserve your place today... FREE ACCESS to view the programme here...




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Brown-Michael-breakthrough1Your Office Productivity
Services future is NOW!

BREAKTHROUGH’s
brilliant champions

Record ratings for cast endorsing

'Everywhere Commerce'

 

4 May’11 (Refreshed and Complete)

“Absolutely scintillating… stellar… brilliant... superb... inspirational… excellent… best ever attended” were just some of the quotes from delegates at the 6th Annual BREAKTHROUGH Marketing Conference at Kempton Park (UK) yesterday. Here is the full report (FREE) on the record equalling 84% approval rated event….

 




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Breakthrough11-portrait-sq

BREAKTHROUGH

Marketing Conference:

The Programme

Top new speakers added

 

15 Apr'11

Only 5 days to go! The world's #1 online marketer Amazon and mobile-webstore  specialists One-iota, join the top class line up of presenters helping you accelerate growth up to 2020

Book Now and take advantage

of the 3 delegate places for the price of 2 offer

View full programme below




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Breakthrough11-speakers6th BREAKTHROUGH

Marketing Conference

Your productivity

services future!

Wed 20 Apr'11 at Kempton Park, Sunbury on Thames, UK

 

15 Apr'11

What a terrific line up we’ve assembled for the 6th Annual BREAKTHROUGH Conference. Only 19 days to go to the top marketing event of the year. Check out the full agenda and speaker line up with mini-profiles here...
Book your place now...click here




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hotelsBREAKTHROUGH'11
Marketing Conference

Nearby Hotels

 

27 March 11 (Updated)

Here is a selection of local hotels within easy distance of Kempton Park, Sunbury on Thames, the venue of the BREAKTHROUGH Marketing Conference.on Wednesday 20th April 2011.

 

Arrivals and coffee from 0830; conference starts at 0900 through to 1610 including buffet lunch between 1230 and 1330.




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Breakthrough10-sponsor-sqYour new decade agenda:

Provide personalised
productivity services!

Thursday 27 May 2010 at Kempton Park
Conference Centre, Sunbury on Thames

Full Speaker Programme:
Timings, Topics and Bios


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Breakthrough10-sponsor-sqWhat’s your next

competitive advantage?

Product price, personal service

or providing productivity services?

12 Apr 10

Office products dealers alert! What plans have you made to succeed in the decade ahead. Those dealers who feel they can compete with the same old, office-products- personal-service model are at serious risk. Come to BREAKTHROUGH and give serious consideration to how you can create a successful future in providing personalised productivity services.




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Breakthrough10-sponsor-sqBREAKTHROUGH’10

Marketing Conference

Your new decade agenda:

Provide personalised

productivity services!

Wednesday 21 April 2010 at Kempton Park

Conference Centre, Sunbury on Thames, UK


18 March ‘10

What a terrific line up we’ve assembled for the 5th Annual BREAKTHROUGH Marketing Conference to be held on Wednesday 21 April 2010. After 3 years in the Midlands we’ve moved the venue closer to London and Heathrow Airport.




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Latest Frost Bites

Etailers escape from market reality

Screen Shot 2019 05 21 at 2.25.45 PMEtailers escape
from reality...

Casual customer dating
does not sustain growth

 
Five years ago, we reported that the rapid OP etailer expansion was peaking, as a result of Amazon's aggression and the incidence of high customer churn from its disloyal 'casual dating' model. Progressive resellers exercising a deep customer intimacy model have achieved sustained success as etailers escape the market...

Read More...

Etailers maul Mall retailers

Bezos godzillaEtailers maul
mall retailers

Death by 1000 cuts
for department stores


Seeking Alpha analyst Wolf Richter reports on the rise and rise of ecommerce at the expense of retail stores especially, the mall locations. We discuss and analyse his findings... Later today

Read More...

Is it all clicking for Wayfair?

Screen Shot 2019 02 22 at 9.25.47 AMIs it all clicking
for Wayfair?

Skyrocketing sales. What
about service & profits?


"Wayfair
, the #1 US furniture reseller is a newly minted Fortune 500 entrant. It has two visionary founders, 2,300 data geeks, and skyrocketing sales. Now it just needs to turn a profit" writes contributgor Jeffrey O'Brien. We discuss his article plus its growing delivery service issues weighing on the brand

Read More...

Amazon v Walmart War - Who's winning?

Amazon v walmart sumoAMZN v Walmart
War. Who wins?

US #1 retailer online sales
tiny compared w/Godzilla


Walmart's
 steady growth trend has attracted praise from financial press. However, its important to get real when comparing progress v #1 Amazon. Godzilla's US sales online are 6X v Walmart from faster webstore experience & delivery service. We compare the key metrics.....Updated

Read More...

Will tariffs trump private label lemmings?

Screen Shot 2019 05 14 at 8.35.32 AMWill Tariffs trump
PLabel lemmings?

China Trade War threatens
price hikes for bigboxes


The huge hike in tariff rate to 25% proposed on Chinese imports will almost certainly be passed on where possible to consumers. However, will businesses resist particularly on paper-related private label products? Updated

 

Read More...

Disconnected dealers - 2019 Update

disconnected dealer2Disconnected
dealers act now!

Old motive: High GP's;
New: User productivity


Late last century, normal OP dealer motivation was maximising margins and maintaining relationships with stationery buyers. Enter the digital 2000's, Amazon has led the market with personalised service beyond the buyer to Lucy, the typical user chooser, with faster delivery service across a broader business supplies selection. Time to go beyond the buyer! Complete

 

Read More...

Will Bain expand hygiene further or flip?

Screen Shot 2019 05 02 at 6.13.13 PMWill Bain expand
hygiene interests
further or flip? 

Bought & IPO'd HDSupply;
Next: Diversey & Imperial?


VC Bain Capital an original investor in Staples has invested in the FM/Hygiene supply market in recent years. In 2017, it bought a top hygiene brand Diversey from Sealed Air and last week took a majority stake in Eastern US jansan reseller Imperial Dade. What's the plan? We look at the options to invest further or flip? Complete

Read More...

Alibaba to grab Office Depot?

Screen Shot 2019 04 29 at 1.05.04 PMWill A l i b a b a
grab  D e p o t?

China partner to rescue
desperate one cheaply?


Alibaba
, the Chinese based global ecommerce marketplace giant, formed a 'collaborative partnership' with Office Depot last month. What is Alibaba's intent given that it has yet to penetrate the US market successfully? Complete

 

Read More...

Fastest delivery speed winner? WMT, TGT or AMZN?

amazon prime deliveryFastest delivery 
speed winner?

Analyst: "WMT & TGT
steps ahead of Amazon"


"Traditional  retailers "Walmart and Target are a step ahead of Amazon in delivery moving to same-day" according to retail equity analyst John Zolidis. Keep up, Amazon have been delivering same day to the world's major cities progressively since 2014.

Read More...

Will Amazon's CRaP strategy crater?

Bezos unhappy stretchedWill AMZN's CRaP
strategy crater?

Do private label ex-China &
split delivery plans bode ill?


Amazon's
etail growth rate has slowed dramatically over recent quarters. Meanwhile, it's cutting its 'CRaP' defined products; shifting to imported private label; cutting back on small vendors; and splitting deliveries into multiple drops. We discuss the consequences...Updated

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