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  • Lucy wfh iphone deskYour MCommerce 
    imperative call!

    All generations intolerant
    of substandard webstores

    Business consumers in hybrid working situations are all losing tolerance with substandard mobile webstore experiences writes Raconteur's  Oliver Pickup. Business supplies dealers have been tardy in transition and must wake up to the fact that industry leaders eg Amazon & Wayfair get 70% of their business from mobile device users. Action please!

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  • Most admired leaders 2018New Biz Supplies
    Benchmark Index

    16 categories to measure
    Best Practice CRM sales

    Proficiency Index
    has for 30yrs+ measured dealers' sales performance v best practice benchmarks. The benefits have enabled sales people to identify gaps in customer demand in order to maximise sales potential and improve customer productivity. We have updated the Index over 16 new business supply categories...

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  • Productivity stairway to heaven2Essentials of the
    New Business
    Supply Market

    Users' wants and needs:
    Personalised productivity

    We've decided to challenge OPI's pessimistic 'State of the OP Industry' report by providing a guide to the huge hybrid working opportunities that abound in the 'New Broadline Business Supply Market'. The report published yesterday covers: personalised B2U/WFH marketing, the broadline 16 business categories, MCommerce, CRM analysis and the integrated same day delivery winners...Updated

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  • Screen Shot 2021 05 17 at 12.25.37 PMWhat users really
    feel about MSP's?

    CRN Essential reports on
    outsourcing inc. MPS hype

    We hear a lot about the growth of managed services market (MSP's/MPS), but little from users about what they really think of the outsourced services model. The latest CRN Essential report features exclusive data that reveals the good, bad and ugly of how over 300 UK IT decision makers feel...

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  • Screen Shot 2021 05 15 at 1.44.29 PMProductivity watch
    for hybrid working?

    Surveillance an unwelcome
    intrusion v trust & privacy

    Software can track workers’ keystrokes, mouse movements, and website visits; screenshots can check attentiveness all in the name of productivity. However, this 'quantity' measure pales in comparison to the 'quality' of results motivated by trust and ownership....

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UK economic recoveryUnplugged UK's
unbridled growth

Brexit boosted trade prove
Project Fear pundits wrong

"Trade figures show just how wrong Project Fear really was" writes Telegraph's Matthew LynnLeaving the EU's single market is scarcely affecting UK exports - and indications are that it will boost its #GlobalBritain initiative

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bezos jeff amazon HQ reflectsAmazon accedes
to hybrid working

Tech giants lean towards
2days/wk WFH standard

plans to allow its corporate employees to work from home two days a week in a significant change to its previous return to work guidance. Meanwhile, Apple & Google have announced similar patterns of hybrid working 

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Screen Shot 2019 10 23 at 6.15.13 PMGrainger gains 
w/branch network 

Defies trad trends trying
to wrest AMZN's control?

Leading industrial & business distributor Grainger's ceo DG Macpherson said yesterday he has no intentions e gains of paring down its branches or adding DCs amid the rapid rise of ECommerce. Given its strong local presence will its market share gains achieved be a match for Amazon's accelerating dominance?

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Screen Shot 2021 06 10 at 11.29.11 AMA little more 

conversation &
more action, pls

Voice activated search
no longer a nice to have

The proliferation of smart devices and the improving capabilities of AI-powered voice assistants mean that voice searchability is no longer a mere ‘nice to have'. Hey Alexa, are marketers and their businesses investing enough time, money and effort in improving their conversational search rankings?

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Personalised emarketingCreate customer
centric marketing

Memorable experiences.
Data sharing & trust leads
to stronger life time value

A virtual round table of five marketing experts discussed how to build on strong brand foundations for deeper, long-term customer engagement.  Raconteur's Morag Cuddeford Jones reports on their thoughts and we comment...

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Screen Shot 2020 12 14 at 2.39.29 PMISGroup sets up
wholesalers' war

Can SPR narrow biz supply
comp w/ESND broadline?

Leading US dealer group Independent Suppliers Group (ISG) has set up its RDC purchasing program with #2 OP wholesaler SPRichards. We understand broadline business supplies wholesaler Essendant, already first call with many members, has reacted with a revised proposal? We discuss with ESND president Harry Dochelli 

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Screen Shot 2021 06 07 at 6.03.13 PMB2B marketing
R.I.P. Go B2U! 

Spray'n'pray' plays gone.
Emotional contact essential

Raconteur's Magda Ibrahim
writes "Rapid changes in B2B customers’ digital consumption habits require marketers to adopt more creative B2C lead-generation methods. Relevant content that fosters emotional engagement will be key to their success". We discuss how to create genuine personalised (B2U) marketing ampaigns with case studies...

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D2C user deliveryD2C conflict or

Digital marketing stresses
need for partnership plans 

Covid restored the allure of direct-to-consumer (D2C) brands where eliminating middle men means direct contact with users and greater brand insights. How can business supply resellers manage this potential conflict and share their deeper customer knowledge to complement a genuine partnership?

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Screen Shot 2021 06 06 at 11.50.51 AM

Many unhappy

Online rejection rates 2X
cause etailers inefficiency

The return of unwanted goods is a thorny issue for etailers. Collection rates have doubled, causing extra commercial & environmental costs. This creates a great opportunity for local dealers to enhance their personalised service by providing a free collection and recycling service. Many happy returns!

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Screen Shot 2021 06 04 at 5.41.25 PMUnpacking plastic
'circular economy'

Avery Den explores role of
sustainability in life cycle

Plastic is one of the most maligned materials on the planet. The environmental costs of disposing of it improperly have rightly been highlighted in recent years. But without it, it would be hard to keep food fresh or transport liquids home from the shops. "There's a solution, however: a closed loop circular economy for plastics" states Avery Dennison. .

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not yesterday's news tomorrow."

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