Personalised Marketing programmes. Paper and Web based catalogues. One-to-One direct mail/email marketing campaigns e.g. to FM's/FD's/secretaries/user choosers.

Brand and New Product development. Brand naming and design; positioning strategy; launch and promotional campaigns.

Customer Relationship Management (CRM) systems. Measure customer retention; maximise share of potential spend; analyse and fill demand gaps with high impact one-to-one marketing campaigns.

Motivational Training/Conference programmes. These are focused in sales, marketing and distribution functions; leadership and management skills. We aim to provide interactive programmes that inspire action and maintain rapid progress towards agreed goals.

Market Research studies/analysis. Corporate and middle market user chooser studies and reports. Spend trends and industry analysis. Merger and Acquisition feasibility studies/reports.

Best Practice Benchmarking. Case studies include financial/operating models for international distributors/resellers; 'HiPROLoco' high productivity/low cost warehouse and distribution models; business planning/KPI models.

The Proficiency Index measures and reports the 6 dimensions of office dealer/user performance for the industry. Dealer metrics include: profitability, productivity, customer service, CRM, Employee Retention and marketability ratios. Please check out the Proficiency Index